Les Lifter is the Chief Marketing Officer at Stanford Children’s Health where he leads marketing and communications efforts across the Stanford pediatric healthcare enterprise, including Lucile Packard Children’s Hospital Stanford. In your opinion, how is the role of marketing…
HealthOS
SymphonyRM CEO to Keynote SRHO 2nd Annual Conference
SymphonyRM is proud to sponsor the second Annual Conference of The Strategic Regional Healthcare Organizations, The National Association (SRHO). The event will be held on October 11-12 at the Union Station in Dallas, Texas and brings together leaders from current…
Transforming Primary Care with HealthOS, A Perspective from Dr. Matthew Poffenroth
Matt Poffenroth, MD, MBA, is board-certified in Internal Medicine, Vice President with Inova Health System and serves as Chief Executive Officer and Chief Medical Officer for Signature Partners Network, the clinically integrated network associated with Inova Health System. In this…
SymphonyRM Achieves SOC 2 Type 2 Compliance
Trust in SymphonyRM’s HealthOS via Service Organization Controls (SOC) Certification SymphonyRM underwent an in-depth audit recently in hopes of achieving the American Institute of Certified Public Accountants (AICPA) SOC 2 Type 2 certification. The result? We passed with flying colors!…
Next Generation Healthcare Consumer Marketing Requires an Advanced Targeting Methodology
Today’s healthcare consumers expect convenient, accessible, and engaging healthcare services. Healthcare systems must optimize those moments that matter and engage consumers (patients) as partners. It’s the SymphonyRM point of view that Next Best Actions are the next most appropriate activities…
SymphonyRM to present at the 23rd Healthcare Marketing & Physician Strategy Summit
PALO ALTO, CA, April 26, 2018 – SymphonyRM will co-present on Referring Referral Leakage with Analytics at the 23rd Healthcare Marketing & Physician Strategy Summit. The presentation will focus on how, using data from internal systems as well as third-party…
SymphonyRM Attains Coveted Position at HIMSS18 VentureConnect
PALO ALTO, Calif., February 27, 2018 (Newswire.com)—SymphonyRM has been selected as a finalist to present its HealthOS platform, which combines Healthcare CRM (Customer Relationship Management) and Data Science, at the HIMSS 2018 Annual Conference. SymphonyRM was one of only six startups…
Healthcare Marketing with HIPAA
If you are a Marketer, HIPAA may seem to be one the greatest limitations on how you prepare your health system for today’s consumer-focused healthcare economy. From deriving insight on which consumers/patients to engage, utilizing and prioritizing channels, personalizing messaging, and even…
Healthcare CRM: The Spruce Goose Analogy
November 2nd marks the 70th anniversary of when the Hercules H-4, also known as the Spruce Goose, reached a formidable elevation of 70 feet as it flew over the Long Beach Harbor. With how much fan fare it had garnered,…
SymphonyRM presents at Health 2.0 Launch!
SymphonyRM was selected from dozens of Health Technology start-ups to present at the HIMSS Health 2.0 Launch event, one of the premier global gatherings of health and technology professionals. Health system Electronic Medical Record systems (EMRs) contain $100-500 million/year of patient…
