I’ve spent 10 years helping Healthcare Organizations select, implement, and support CRM in the Healthcare Provider & Payer space. In that time, I’ve come to a few realizations and reflecting on the state of the…
Industry Leader Perspective
Stanford Children’s Health CMO’s Tips for Succeeding with Consumer-Driven Healthcare Strategies
Les Lifter is the Chief Marketing Officer at Stanford Children’s Health where he leads marketing and communications efforts across the Stanford pediatric healthcare enterprise, including Lucile Packard Children’s Hospital Stanford. In your opinion, how…
Transforming Primary Care with HealthOS, A Perspective from Dr. Matthew Poffenroth
Matt Poffenroth, MD, MBA, is board-certified in Internal Medicine, Vice President with Inova Health System and serves as Chief Executive Officer and Chief Medical Officer for Signature Partners Network, the clinically integrated network associated with…
Healthcare’s Next Best Action CRM in Population Health: Q&A with Dr. Kirsten Anderson
Dr. Kirsten Anderson is the Chief Medical Officer for the Value Care Alliance (VCA), which is a collaboration of four health systems in Connecticut (Western Connecticut Health Network, St. Vincent’s Health Partners, Griffin Health, and Middlesex Hospital),…
